Sailer soap is an organic and biodegradable soap that was created for the use on fishing vessels used in salt water and oceans. The problem with others soaps on fishing boats is that they create buildup inside the gray water tanks. This creates a problem when the boats get back into the docks because the tanks have to be scrubbed so that they don’t clog the system when they are out on the water. This soap breaks it’s selling down inside the tank and is easily removed with the water when the tanks are purged. The following is the packaging, web ads, and website that were created for this project.